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Job Description

Product Marketing Manager

Job ID:BF-BW-19825 Posted Date:18 Jun 2017
Industry:Wealth Management Specialization:Marketing
Job Type:Full-Time Location:Hong Kong

Company Description

Our client is a regional financial institute looking for Product Marketing Manager to cope with their expanding business.


  • Develop marketing strategies on unsecured lending products for customer acquisition
  • Initiate and execute marketing campaigns for implementation across online and offline marketing channels
  • Identify potential business partners to open up new channels for customer acquisition
  • Monitor the marketing campaigns to comply with Hong Kong regulation, especially the Money Lenders Ordinance


  • Degree holder
  • Minimum three years of experience in banking product marketing
  • Strong knowledge in financial product marketing, knowledge in unsecured lending products is a plus
  • Experience in social media is an advantage
  • Energetic and passionate with good interpersonal skills
  • Good command of Cantonese, Mandarin and English